Founded by Phumelela Mashego and a collaboration between her Urban Creatives Company and Nine80 Digital Media, SISTA is A South African Women Empowerment Magazine Targeting SA’s Young Women! Sista Focuses  On Careers, Style, Finances, Business, Relationships, Entertainment And More!

SISTA seeks to be a driver in highlighting and empowering young South African women with resources on various thematics they navigate on a daily basis. The publication also aspires to create spaces for SA and African women to connect, inspire and engage.

For editorial and advertising inquiries, please email us on sista(at)